Grahams Consultants started out as a one person business to write Regulation 44 reports for children's homes. As they grew, we realised that they needed a more consistent approach to their brand and print materials.
Starting with their original colour we looked for a symbol and font that would reflect their beliefs and values.
We chose the font "Limelight" which has a feeling of the Art Nouveau architecture of Morecambe, where Grahams Consultants are based. It's a strong, distinctive font which has great impact.
We paired this with "Lato" a clear and easy to read font for all other text.
The tree logo brings a more simple touch to their original logo, but symbolises resolve, vitality, and well-being.
For total confidence in providing effective support to build outstanding outcomes for Children and Young People
Along with the logo design, we also created business cards and print adverts.
Grahams Consultants works predominantly with children's homes, and they wanted their brand to reflect the young people looked after. By using stock images of young people from www.pixabay.com they can bring this feeling to their website without legal or privacy concerns.